MH Nainggolan B, Amidiola P. THE ROLE OF SERVICE QUALITY IMPROVES BRAND IMAGE IN HOTELS XYZ: WORD OF MOUTH AS A MEDIATION. jml [Internet]. 2021Nov.12 [cited 2025May20];4(2):13-37. Available from: https://jurnal.tau.ac.id/index.php/jml/article/view/238